Description de poste
Grifols is a global healthcare company whose mission is to improve the health and well-being of people. Our three divisions –Bioscience, Diagnostic and Hospital–develop, produce and market our innovative products and services to medical professionals in more than 100 countries.
We are committed to fostering an environment that creates continuous learning opportunities and encourages professional development and growth. As a company devoted to improving the health and well-being of people, we are looking for talented professionals worldwide. Make a difference and join us in this challenging and rewarding enterprise.
Job Purpose (State the overall objective of the job)
Adapt and implement the marketing strategy on the perimeter dedicated, in compliance with the Group's strategy, in close collaboration with the Management Division.
Adhere to the Grifols France Quality Policy regarding information activities by canvassing or prospecting for the promotion of medicines.
Major Accountabilities (List main duties of the job and physical requirement if any)
- Develop and implement marketing campaigns, create promotional materials, develop campaign materials in compliance with current regulations, and present to sales force
- Participate in strategic discussions on the development of products and providing necessary scientific expertise for the development of marketing strategies
- Participate in product launch on the market, participate in market-access activities
- Conduct market research and analyzing market trends
- Implement and conduct advisory boards
- Propose and manage the budget for marketing and promotion activities
- Analyze the results of communication actions :
- Analyze the results and profitability in relation to the objectives
- Assess the relevance and the impact of national marketing plan and actions, promotional tools,
- Propose and implement corrective actions if necessary
- Implement events to health profesionnals and others actors involved in the patient’s care path.Develop a network of relationships with key opinion leaders (board of experts, KOLs, ...) to contribute to the positioning and development of the company's image and its products.
- Work with all departments, national and international support functions in compliance of the work and skills of each
- Implement and monitor cross-functional projects with Grifols International: R & D, , regulatory ...
- Participate in congresses, national and international meetings
- Ensure information feedback regarding the French market, trends from the Headquarter.
Location: EMEA : France : Meyreuil
EMEA : France : Paris:Suresnes
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